The New Yorker:

Young men have gone maga. Can the left win them back?

By Andrew Marantz

By the time I landed at LAX and switched my phone out of airplane mode, Hasan Piker had been streaming for three hours. I put in an earbud and watched as I filed off the plane. Visible behind him were walls of framed fan art, a cardboard cutout of Bernie Sanders sitting in the cold, and Piker’s huge puppy, Kaya, taking a nap. Piker had already shown off his “cozy-ass ’fit” (sweatpants with kitschy bald eagles, a custom pair of platform Crocs), and recounted his experience the previous night at the Streamer Awards, a red-carpet event honoring A-listers on Twitch—the popular live-streaming site where he is one of the biggest stars, and the only prominent leftist. He’d begun the day’s broadcast by rattling off a standard opening monologue: “Folks, we’re live and alive, and I hope all the boys, girls, and enbies”—nonbinary people—“are having a fantastic one.” To anyone listening for shibboleths, this would have pigeonholed him as a progressive. Also within view, though, were three towers of Zyn cannisters, and a “Make America Great Again” hat, which he sometimes wears ironically. He has the patter of a Rutgers frat bro and the laid-back charisma of a Miami club promoter, both of which he was, briefly, in his early twenties. Now he’s thirty-three—so old, in streamer years, that his fans call him “unc.”

I ordered a Lyft, then flipped back to Piker’s stream. By then, he was talking about the overthrow of the Assad regime in Syria, which had happened overnight. I watched as he cycled from BBC footage to Wikipedia, pausing every few seconds to add a diatribe or a joke. The angle he was developing was that Western journalists seemed too eager to portray the leader of the Syrian rebel forces in a heroic light. “I’m very skeptical of the fucking former Al Qaeda guy,” Piker said. A little while later, his doorbell rang, and he leaned over to buzz in a guest—me. I looked up from my phone to see him standing in his doorway. He doesn’t run ad breaks, so whenever he needs to do something off-camera, like answer the door or use the bathroom, he plays a video and attends to his business quickly, before his viewers can get bored. “I’m live right now, but we can talk when I’m done,” he told me, already walking away. “Try and stay out of the shot.”

Go to link